1. Create an aspx page, AdRotator.aspx
2. Add an AdRotator control to your page

3. Add an XML file to your project, adrotator.xml, the XML file must begin and end with an <Advertisements> tag. Inside the <Advertisements> tag there may be several <Ad> tags which defines each ad.
adrotator.xml:
Images/ad1.jpg http://www.google.com Alternate Text 1 Keyword 1 10 Images/ad2.jpg http://www.google.com Alternate Text 2 Keyword 2 20 Images/ad4.jpg http://www.google.com Alternate Text 3 Keyword 3 40
Here,
<ImageUrl> The path to the image file
<NavigateUrl> The URL to link to if the user clicks the ad
<AlternateText> An alternate text for the image
<Keyword> A category for the ad
<Impressions> The display rates in percent of the hits
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